BDO Unibank’s BDO Kabayan Facebook Page earned an Award of Merit in the Social Media category at the Philippine Quill Awards for the second consecutive year, this time for its campaign “Alagang Kabayan: Where Every Kabayan Belongs.”
The recognition highlights the platform’s efforts to engage overseas Filipinos through relevant content that helps them navigate financial matters while staying connected to their families back home.
For many Filipinos working overseas, digital platforms have become an important source of information and support. Through the BDO Kabayan Facebook Page, BDO Remit shares practical financial tips, remittance-related updates, and useful content designed to help overseas Filipino workers (OFWs) make informed decisions about their finances.
“Every remittance represents hard work, sacrifice, and commitment to family. Through the BDO Kabayan Facebook Page, we aim to provide useful information and a sense of community for Filipinos overseas as they manage their financial responsibilities and work toward their goals,” said Genie T. Gloria, BDO Senior Vice President and Head of Remittance.
The award-winning campaign reflects BDO Remit’s continuing Alagang Kabayan commitment to supporting Filipinos beyond the remittance transaction. Through the BDO Kabayan Facebook Page, the bank provides a dedicated online space where OFWs can access relevant information, learn from shared experiences, and stay connected to the people and aspirations that inspire them to keep moving forward. (UnliNews Online)
